Yintai Commercial Group
The retail segment originated from Intime Department Store (Wulin Outlet) founded by Mr. Shen Guojun in Hangzhou in 1998, which covers department stores, shopping malls and other business formats, and is the leader,innovator and driver of China's retail industry.
In 2007, Intime Department Store became the first mainland Chinese department store listed on the Hong Kong Stock Exchange (ticker code: 01833.HK), and set a record of being more than 240 times oversubscribed. In 2009, while consolidating its department store advantages, Yintai took the lead in the industry in strategically pivoting from department stores to shopping malls, giving full impetus to the development of urban complexes, shopping malls, and “Internet+” products. In 2010, yintai.com was established, and Intime Department Store became the first traditional retail department store to invest heavily in setting up a joint venture and test the waters in e-commerce. In 2013, Intime Department Store (Group) Co., Ltd. was officially renamed Intime Retail (Group) Co., Ltd. In 2014, it embarked on strategic cooperation with Alibaba. In June of the same year, it launched “in”, a new high-end commercial operation brand. In 2015, Yintai strengthened its in-depth cooperation with Alibaba Group and promoted the Internetization process of Intime Retail, which has become a model for the integration of traditional retail industry and the Internet. This innovative move effectively promoted the Internetization of the retail department store industry, guided the transformation and upgrading of the traditional retail department store industry across the country, and became a model for the continuous innovation and transformation of the domestic retail industry.
At present,Yintai Commercial's "in" series of shopping malls, located in central business districts and national demonstration pedestrian streets, are iconic projects of the fashion retail industry and new retail sector.Its “inPARK” series of shopping malls are committed to creating a new park business model of "urban block+shopping mall+micro-landscape", catalyzing the building of popularity through innovative marketing to create a new lifestyle for the young. The “Yintai City” series of shopping malls integrates diverse business formats such as retail, dining, leisure, entertainment, and socializing into one, fully satisfying one-stop consumption needs.
Yintai continues to expand across the country in the field of commercial retail. The scale of its business premises, and its business management capabilities, innovation capabilities, and comprehensive performance all rank among the top in China's retail industry.
Yintai Commercial After two decades of operation in China under the Multi-brand, Multi-business, Experience Consumption and Customer-first philosophy, Yintai Commercial continues to update its commercial model from traditional department stores to large shopping centers and further to online shopping, pioneering new fashion all the way. In 2007, Intime Department Store was successfully listed at the SEHK (01833.HK), and in 2013, Intime Department Store (Group) Co., Ltd. was renamed Intime Retail (Group) Co., Ltd. in Hong Kong. For many years, Yintai Commercial Group, from Zhejiang to the whole nation and with abundant capital, logical management, stringent systems and flexible operation, has created a remarkable succession of performances.On January 10, 2017, Shen Guojun, Chairman of Yintai Group, joined forces with Alibaba Group to initiate the privatization of Yintai Commercial Group.
At present, Yintai Commercial Group comprises landmark-based high-end commercial complexes "in"、landscape landmark-based commercial complexes "inPARK" and regional quality commercial lifestyle centers "Yintai City" and other brands, is a model enterprise that continuously promotes the integration of traditional retail and online transformation. Its "in" series of shopping malls, located in central business districts and national demonstration pedestrian streets, are iconic projects of the fashion retail industry and new retail sector.Its “inPARK” series of shopping malls are committed to creating a new park business model of "urban block+shopping mall+micro-landscape", catalyzing the building of popularity through innovative marketing to create a new lifestyle for the young. The “Yintai City” series of shopping malls integrates diverse business formats such as retail, dining, leisure, entertainment, and socializing into one, fully satisfying one-stop consumption needs.
Recognitions and Awards
- Institutional Investor's Most Respected Company for Asia-Pacific Company Management 2016
- China Financing Market's Best Listed Company of the China Financing Market Listed Companies Award
- In 2013, Intime Retail was named among the World's 16 Retail Revolution Leaders by Morgan Stanley
- In 2011, it became the first Chinese retail and department store stock officially included by Morgan Stanley (MSCI) into the Chinese indexes of its Global Standard Index Series.
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in
Landmark-based High-end Commercial Complexes
As a high-end commercial brand, “in” leverages Yintai Group’s quality commercial resources, and operational and management expertise. All its projects are located in central business districts or national demonstration pedestrian streets, setting the benchmark for fashion retail and the new consumption sector."in" owns four commercial projects: Beijing Yintai Centre in01, Hangzhou Hubin Yintai in77, Beijing Wangfujing Yintai in88 and Chengdu Yintai Centre in99. Each of these projects incorporates the “in” concept that "Realizing true elegance" while presenting their own features and personalities.
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inPARK
Landscape Landmark-based Commercial Complexes
As the trendy urban block brand that debuted in 2023, inPARK creats a unique “urban block + shopping mall + micro landscape” new park business model that offers consumers a brand new high-quality scenario based shopping experience.
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Yintai Shopping Mall
Regional Quality Commercial Lifestyle Center
An innovative experience shopping mall integrates consumption with entertainment. As a perfect carrier of Yintai Shopping Mall, Yintai City lives up to its tenet of "Light up the City, Convey Life's Aesthetics".100 Yintai cities, ongoing or underway, have found their place across China and are making difference to the life and consumption of their host cities.
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Intime Department Store
Benchmark of Traditional Department Store Retailers
A Youth and Fashion department store image that conveys new life aesthetics and targets young people and new families. As a famous department store chain brand with unique Intime commercial culture, Intime Department Store is a benchmark for domestic department store retailers that endeavor to drive the new fashion culture in Chinese cities. Currently, 27 Intime Department Stores across China are changing people's life with popular or fashionable elements.
